Grayton Ultra-Lightweight Hoodie
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Wearing the Choona Grayton Ultra-Lightweight Hoodie, a man in sunglasses and a hat casts his fishing rod upward against a clear blue sky, captured from a low angle that highlights his gesture and the relaxed outdoor vibe.

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A person outdoors wears Choona's Swell Dweller Graphic Tee featuring a white wave outline and four orange surfboards under "CHOONA," paired with long hair and a white cap.

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A person in a brown cap, dark sunglasses, and a black Choona Panhandle Pearl Snap smiles outdoors. The blurred background of trees and people hints at a relaxed Florida Panhandle coastal cowboy vibe.

LONG SLEEVE

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The Choona Grayton Ultra-Lightweight Hoodie showcases an abstract orange and gray pattern on a light background, complete with a small logo on the left chest.
A man stands waist-deep in clear, shallow ocean water fishing with a rod. He wears the Choona Grayton Ultra-Lightweight Hoodie, sunglasses, a cap, and carries a backpack under a clear blue sky.
The Choona Grayton Ultra-Lightweight Hoodie features a hooded long-sleeve design and an abstract camo pattern in light green, gray, and beige, plus a subtle crook logo on the upper left chest.
A man in sunglasses, a patterned shirt, and white cap stands on a boat in turquoise water with city views—a perfect day for the Choona Grayton Ultra-Lightweight Hoodie with moisture management.
Wearing the Choona Grayton Ultra-Lightweight Hoodie and a cap, a person stands on a boat with a fishing rod above clear turquoise water. The breathable fabric keeps them cool as they look down, facing away from the camera.
The Choona Grayton Ultra-Lightweight Hoodie features long sleeves, a light gray and white abstract pattern, and a small CHROMA logo on the left chest. Shown laid flat on a white background.
Wearing the Choona Grayton Ultra-Lightweight Hoodie and navy shorts, a person stands barefoot at the edge of a boat, gazing over vibrant turquoise ocean water beneath a bright sky.
The Choona Grayton Ultra-Lightweight Hoodie features a brown color, hood, long sleeves, black abstract maze pattern, and a small white logo on the left chest. This breathable hoodie is shown laid flat on a white background.
A bearded person in sunglasses, a cap, and the Choona Grayton Ultra-Lightweight Hoodie stands outdoors against a bright sky, photographed from a low angle.
A person wears the Choona Grayton Ultra-Lightweight Hoodie, displaying its brown and black abstract, maze-like pattern while standing outdoors near water under a blue sky. Only the upper back and side of the hoodie are visible.
Wearing the Choona Grayton Ultra-Lightweight Hoodie, a man in sunglasses and a hat casts his fishing rod upward against a clear blue sky, captured from a low angle that highlights his gesture and the relaxed outdoor vibe.
The Choona Grayton Ultra-Lightweight Hoodie features long sleeves, a gray and white abstract maze-like pattern, a small left chest logo, and is shown laid flat on a white background.
The Choona Grayton Ultra-Lightweight Hoodie features long sleeves, an all-over gray and black stone pattern, and a small yellow logo on the left chest.
A person with long blond hair, in a black beanie, large sunglasses, and a patterned shirt stands on a boat with water behind them, holding a cigarette and layering with the Choona Grayton Ultra-Lightweight Hoodie for moisture management.
The Choona Grayton Ultra-Lightweight Hoodie features long sleeves, a light blue and gray camo pattern, "CHOKA" text, and a small left chest graphic.
A person in a Choona Grayton Ultra-Lightweight Hoodie with camo sleeves, a knit beanie, and sunglasses stands on a boat, reaching into a bag as sunlight highlights the scene.
The Choona Grayton Ultra-Lightweight Hoodie features long sleeves and an abstract gray and white leopard-spot pattern, shown laid flat on a white background.
A man stands outdoors among trees, looking ahead, wearing the Choona Grayton Ultra-Lightweight Hoodie for breathable performance, sunglasses, a cap, and a backpack.
The Choona Grayton Ultra-Lightweight Hoodie features long sleeves, a gray and brown abstract pattern, and a small yellow Simms logo on the left chest.
A man in a Choona Grayton Ultra-Lightweight Hoodie, yellow cap, and sunglasses squats outdoors holding a paddle, surrounded by trees and foliage.
Wearing the Choona Grayton Ultra-Lightweight Hoodie and shorts, a person in a yellow cap stands outdoors holding a metal structure amidst trees and greenery.
The Choona Grayton Ultra-Lightweight Hoodie features long sleeves and an abstract brown, tan, white, and black camo pattern, shown laid flat on a white background.
A man in a yellow cap and the Choona Grayton Ultra-Lightweight Hoodie waters plants with a garden hose outdoors, surrounded by trees and sunlight.
A person outdoors wears the Choona Grayton Ultra-Lightweight Hoodie, featuring a beige, brown, and gray abstract dot pattern. The photo focuses on the back, showcasing the hoodie’s unique fabric design.
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A stick figure sits at a desk and looks at a computer monitor with a concerned expression. Text above reads: “Are you busy? Sorry if I’m bothering you.”.
Lightweight
Protective
Durable
A person sits cross-legged on the floor, meditating with closed eyes and a calm expression. Their hands rest on their knees, with thumbs touching index fingers in a mudra gesture. Lines radiate from their head, suggesting tranquility.
Wicking
Quick Dry
Color: Tropical Giraffe
Size
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Light as the air. Tough as the sun.

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A Tuna Salad, Please

A coincidental lunch-break-moment turned out to be fate: "I heard an Australian lady order a 'chuna salad,'" he recalls. “I quickly found out that Australians pronounce tuna that way, and I thought it was a fun, unique name for the brand with a distinct tie to sportsfishing.

Read More About Choona →

New Episode Out Now

Blue Horizon Lodge is a fisherman’s paradise and a top recommendation for a Belize trip. The Choona crew pursued a grand slam—Tarpon, Bonefish, and the elusive Permit...

Watch Video Now →     Read Blog →

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